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August 1st New Drop – IMAGIC Unveils Four Power Products, Setting a New Benchmark for Practical Beaut
As a trusted name with years of market presence across the Middle East, Southeast Asia, and Africa, IMAGIC has earned its reputation through consistent quality, practical design, and accessible pricing. On August 1, 2026, IMAGIC officially launches four brand-new single SKUs — from base to eye makeup, each rigorously tested and optimized to deliver a "great quality, fair price" experience for end consumers.
New Product Lineup:
| Model | Product Name | Key Selling Point |
| FA-148 | Concealer Foundation Cream | One-swipe flawless coverage, creamy texture, soft matte finish |
| FA-149 | HD Matte Setting Loose Powder | Airy setting powder, oil-control, absorbs oil without masking |
| EY-369 | Matte Liquid Eyeliner | Brush tip, smooth flow, quick-dry, waterproof & smudge-proof |
| EY-371 | Volumizing & Curling Mascara | Cone-shaped brush, intense color, smudge-resistant, sleek packaging |
☆New Product 1: Concealer Foundation Balm – One Swipe, Imperfections Disappear
A concealer foundation that truly understands market needs must deliver both coverage and invisibility.
Product Details:
| Feature | Description |
| Texture | Creamy and smooth, excellent spreadability |
| Finish | Soft matte, natural skin-like feel — never cakey or heavy |
| Coverage | High coverage — easily conceals blemishes, dark spots, dark circles, and redness |
| Wear Performance | No creasing, no settling — stays flawless all day |
| Key Selling Point | Concealer + foundation in one — complete base in a single step |
Tested and stabilized for both hot-humid (Southeast Asia) and hot-dry (Middle East) climates — performs consistently across regions.
☆New Product 2: HD Matte Setting Loose Powder – Airy Setting, Absorbs Oil Without Masking
A good setting powder must control oil without drying out the skin, and set makeup without looking heavy.
Product Details:
| Feature | Description |
| Texture | Ultra-fine, airy powder — weightless as smoke |
| Finish | Sheer matte, blurs pores, preserves your foundation's natural look |
| Oil Control | Effectively absorbs excess oil — all-day wear, no patchiness |
| Skin Adhesion | Absorbs oil, not makeup — lightweight, non-drying |
| Key Selling Point | Large-capacity packaging, exceptional value — perfect for daily use |
Engineered for the intense heat of African and Middle Eastern markets, this powder's jumbo size and superior oil control make it ideal for high-frequency use. For wholesale partners, loose powder belongs to the high-repurchase category, delivering consistent and predictable order flow — a true "anchor" for your store's profitability.
☆New Product 3: Matte Liquid Eyeliner – Smooth Stroke, Waterproof & Smudge-Proof
Eyeliner defines the eye. A great eyeliner makes even beginners look like pros.
Product Details:
| Feature | Description |
| Brush Tip | Fine bristle brush, optimal flexibility, precise application |
| Smoothness | Glides effortlessly, no skipping, consistent ink flow |
| Formula | Matte water-based, quick-dry film-forming |
| Wear Performance | Waterproof, sweat-proof, oil-proof — zero smudge |
| Key Selling Point | Beginner-friendly, pro-approved — smooth flow, no clogging |
Perfect for the bold eye looks favored in the Middle East and the humidity-induced smudge challenges of Southeast Asia. As a high-frequency consumable with short repurchase cycles, eyeliner ensures steady cash flow for your store.
☆New Product 4: Volumizing & Curling Mascara – Cone Brush, Intense Volume, Smudge-Resistant
A great mascara should make lashes look naturally full and curled.
Product Details:
| Feature | Description |
| Brush | Cone-shaped brush — catches every lash from root to tip for even coating |
| Formula | Intense color payoff, optimal consistency — no clumping |
| Effect | Volumized, curled, lengthened — stays lifted, never droops |
| Wear Performance | Smudge-resistant, no flaking — stays perfect all day |
| Packaging | Sleek, minimalist design with matte finish — high shelf visibility |
| Key Selling Point | Volume + curl in one, smudge-resistant — effortless wide-eye effect |
Mascara is a staple in every consumer's makeup bag and a classic "impulse purchase" at retail — the decision journey is short: see it, try it, buy it. The sleek modern packaging makes it stand out on shelves, perfect for prime display areas like checkout counters or test zones, effectively driving add-on sales.
Why Wholesale Partners Should Stock These Four New IMAGIC Products:
| Consideration | Value These Products Bring to You |
| Brand Trust | IMAGIC has years of market validation across the Middle East, SEA, and Africa |
| High Repurchase | Powder, eyeliner, and mascara are all consumables — predictable, stable orders |
| Regional Ready | All four products optimized for hot climates — diverse skin types and preferences covered |
| Flexible Bundling | Bundle into "IMAGIC Base Set" or "Eye Starter Kit" for higher basket value |
| Accessible Pricing | Stays true to IMAGIC's value-for-money positioning — fast sell-through at retail |
Order Now for Priority Fulfillment
All four new products are now open for wholesale orders. Early production runs are limited — we recommend placing your order early to secure priority allocation.
Samples & Orders:
Contact Information:
+86 131 6837 5083(WhatsApp available)
