Sleek & Stylish Packaging
Tower-Shaped Brush Head
Rich Pigmentation
Smudge-Resistant
Creates Voluminous Curled Lashes
Create fuller, more defined lashes with this volumizing mascara, featuring a sleek and stylish minimalist package design and a specially shaped tapered tower brush.
The tapered brush is designed to help reach and coat individual lashes from root to tip, while the rich-pigment formula provides intense color payoff for a more defined eye look.
The mascara helps build the appearance of thicker, fuller and curled lashes, making the eyes look more open and defined. Its smudge-resistant formula helps maintain a clean lash look throughout the day, making it suitable for everyday makeup as well as more dramatic eye looks.








1. Designed for Fuller-Looking Lashes
The volumizing formula helps build lash density, creating a thicker and more defined appearance.
2. Tapered Tower Brush for Precise Application
The specially shaped brush helps reach lashes in different areas, including shorter lashes around the inner and outer corners.
3. Rich & Intense Color
The highly pigmented formula provides strong color payoff, helping define the eyes with fewer coats.
4. Helps Create Lifted, Curled Lashes
The brush design and formula work together to enhance the appearance of curled and lifted lashes.
5. Smudge-Resistant Wear
The formula is designed to help minimize smudging, keeping the eye area looking cleaner throughout the day.
6. Stylish Retail Appeal
The simple, fashionable packaging gives the mascara a modern appearance that works well across different beauty retail collections.
Tip: Allow each coat to set slightly before applying another layer to build volume without creating excessive clumping.